Brightwheel "Day In The Life" Video Contest Terms & Conditions

NO PURCHASE NECESSARY TO ENTER OR WIN. PURCHASE WILL NOT IMPROVE CHANCES OF WINNING.

  1. Eligibility The brightwheel “Day In The Life” Video Contest (the “Contest”) is open to eligible individuals who successfully complete the requirements in Section 3 during the Contest Period (“Entrant”). Entrants must be a legal resident of the 50 United States and the District of Columbia (“U.S.”) or Canada and be 18 years of age or older at time of entry. Entrant’s participation in the Promotion constitutes agreement to these Terms and Conditions (the “Rules”). Employees of the Sponsor, its affiliates, contractors, agencies, and anyone involved in the development or execution of this Contest, as well as their immediate family members (spouse, parent, child, sibling), are not eligible to enter. Void where prohibited, including Puerto Rico, U.S. territories, and overseas military bases. Entry into the Contest constitutes acceptance of these Rules—please review them before participating.
  2. Contest Period The Contest starts on Tuesday July 1st, 2025 7:00 AM PDT and ends on Monday, July 14th, 2025 11:59 PM PDT (the “Contest Period”). Late entries will not be considered. All dates are subject to change. Sponsor’s server is the official clock for this Contest. All entries submitted during the Contest Period which are valid as of the judging date will be eligible for the Contest.
  3. Participation Requirements To participate, entrants must:
  • Record a “Day in the Life” video between 30 and 90 seconds in length showcasing their daily use of brightwheel, themed “A Day In The Life with brightwheel” or “How I Use brightwheel Daily.”
  • Post the video to social media and tag @mybrightwheel.
  • Use the hashtag #BrightwheelInRealLife.
  • Submit their entry by July 14, 2025. Only one (1) entry per person/program is allowed across both Instagram and Facebook.
  1. Judging / Odds The Contest will be judged by a panel of five (5) brightwheel staff members (the “Judges”). Entries will be evaluated based on the following criteria, weighted equally:
  • Creativity & Originality: How unique and imaginative the video content is.
  • Relevance to Theme: How effectively the video showcases daily use of brightwheel as specified by the theme.
  • Clarity & Engagement: The overall clarity of the message and its ability to engage viewers.
  • Production Quality: The visual and audio quality of the video.
  • Audience Influence: The number of likes, shares, and positive comments on the Contest entry post will serve as one factor influencing the Judges’ final scores. Judges will independently review and score all eligible entries based on these criteria. The entries with the highest cumulative scores will be selected as winners. In the event of a tie, the entry with the higher score in “Creativity & Originality” will prevail. Odds of winning depend on the skill of the Entrant and the total number of eligible entries received during the Contest Period.
  1. Contest Prizes Two (2) Contest Winners will be selected by the Judges (one from eligible entries submitted on Instagram, and one from eligible entries submitted on Facebook) based on the judging criteria outlined in Section 4. Each Contest Winner will receive one (1) $250 USD Amazon gift card (each, a “Prize”). The total value of all prizes is $500 USD. Winners will be announced on Friday, July 25th, 2025, via brightwheel’s official social media platforms. The prize is non-transferable and cannot be exchanged for cash or other products/services. This Contest is in no way sponsored, endorsed, administered by, or associated with Amazon. Amazon is not a sponsor of this promotion.
  2. Contacting the Winner. The Contest Winners will be contacted directly through the social media platform used for entry. The Winners must respond within 48 hours of notification to claim their Prize. If there is no response, an alternate winner will be selected based on the judging criteria.
  3. Prize Restrictions The Contest Winners must comply with all applicable laws and these Rules. Any taxes or expenses not expressly included with the Prize are the Winners’ sole responsibility. Prizes are non-transferable and may not be substituted or redeemed for cash, except at Sponsor’s sole discretion.
  4. Intellectual Property & Use of Submissions By entering, you confirm that your video and any comments are your original work and don’t violate anyone else’s rights. You also give Brightwheel permission to use your video and anything you say in it for marketing purposes. This includes customer testimonials, paid ads, social media posts (like on TikTok), and other promotions. We may edit your submission for clarity or length, and we won’t need to ask you again or pay you for its use.
  5. Marketing Communications By entering, you agree that Sponsor may use your contact information, including email address and phone number, to send you marketing communications, surveys, and promotional offers, subject to applicable privacy laws. You may opt out at any time.
  6. Right to Cancel, Modify or Disqualify Sponsor may cancel, suspend, or modify the Contest if it cannot run as planned due to technical issues, fraud, or other disruptions. Submissions with inappropriate, offensive, or irrelevant content will be disqualified. Sponsor may also disqualify any entrant for violating the rules, tampering, fraud, or unsportsmanlike conduct. Automated entries are not allowed and will be disqualified.
  7. General Terms All taxes and expenses not expressly covered by the Prize are the sole responsibility of the Contest Winners. Entrants agree to be bound by these Rules and the decisions of the Sponsor, which are final. Entrants release and hold harmless the Sponsor, its affiliates, agencies, and their respective officers, employees, and representatives (“Releasees”) from any and all liability, losses, or damages arising from participation or prize use, including personal injury, property damage, or rights of publicity/privacy. By accepting the Prize, the Contest Winners consent to the use of their name, image, and likeness for promotional purposes by the Sponsor in any media worldwide without additional compensation, unless prohibited by law. Releasees are not liable for: (a) technical errors of any kind, including malfunctions or unauthorized access; (b) lost, delayed, or corrupted entries; or (c) events that disrupt or corrupt the promotion.
  8. Personal Data Protection Participant information will be used solely for the administration of this contest and for marketing communications from brightwheel, and will not be shared with third parties for other purposes without consent.
  9. Contact and Complaints For questions or complaints about the contest, participants can contact: marketing@mybrightwheel.com
  10. Arbitration and Applicable Law Except where prohibited, Entrants agree that: (1) any and all disputes, claims, and causes of action arising out of or connected with this Contest, or any prize awarded, or the determination of the Contest Winners, shall be resolved individually, without resort to any form of class action, and exclusively by arbitration pursuant to these Rules of the American Arbitration Association, then effective, and (2) any and all claims, judgments and awards shall be limited to actual out-of-pocket costs incurred, including costs associated with entering this Contest but in no event attorneys’ fees; and (3) under no circumstances will Entrant be permitted to obtain awards for and Entrant hereby waives all rights to claim punitive, indirect, incidental and consequential damages and any other damages, other than for actual out-of-pocket expenses, and any and all rights to have damages multiplied or otherwise increased. All issues and questions concerning the construction, validity, interpretation and enforceability of these Rules, or the rights and obligations of Entrant and/or Sponsor in connection with the Promotion, shall be governed by, and construed in accordance with, the laws of the State of California, without regard for conflicts of law doctrine, and all proceedings shall take place in the State of California. Entrant waives any objection to the choice of forum on the grounds of inconvenient forum.
  11. Organizer & Sponsor The Contest is organized and sponsored by DSSV, Inc. dba “brightwheel” (“Organizer” or “Sponsor”), located at 548 Market St, PMB 95237, San Francisco, CA 94104 and online at https://mybrightwheel.com

This Contest should not be published without written permission of the Sponsor.